I provide proven data-driven outcomes for insight and activation, helping businesses better leverage media and behavioural data. I have over twelve years of experience in IT, with a focus on data engineering, web and app development and solutions architecture.
I have architected and implemented data transformations using Google Stack and CDI Solutions (Segment, Tealium, Microsoft Dynamics Customer Insights), facilitating businesses to understand their data and market trends. I have also developed and maintained custom connectors for capturing data to be passed into various TMS, CDI/CDP platforms. I am experienced in data visualisation (Datorama Certified) and marketing automation, enabling increased efficiency in reporting and campaign management. I am skilled in web development, SQL, and data warehousing (BigQuery, AWS Redshift), providing the insight needed to communicate and implement solutions with dev teams. I have consulted and delivered technical solutions to non-technical stakeholders, translating business requirements into value-added outcomes. I am also passionate about learning and practising machine learning and CDI/CDP solutions, providing businesses with future-proofed solutions.More...