With over two decades of experience, Arun has a proven track record of excellence in strategic brand communications encompassing PR, social, and content. Specialising in the B2B technology sector - enterprise and emerging - across multiple verticals, she has built her reputation as a marketing communications leader on the back of strategic advisory, content, and an integrated approach to solving the brand's pain points. Her strength lies in understanding a brand’s challenges and opportunities and breaking it down into a compelling and relevant narrative that can be executed through an omnichannel strategy that address the “why”. This problem-solving mindset has helped launch award-winning campaigns and gain the trust of stakeholders.
She holds a Master's degree in Advertising and Communications from Leeds University Business School and certificates in Digital Marketing from Squared Online and Sustainable Business Strategy from Harvard Business School Online.More...