Senior Marketing Professional with Extensive Expertise in Marketing, Communications, and Team Leadership
With over +15 years of experience in multinational marketing environments, I bring a unique blend of expertise gained from both agency and in-house marketing roles. My work spans across traditional and digital marketing, including brand strategy, (re)positioning, trade marketing, shopper experience, publishing, CRM, market research, online activation, and e-commerce.
I have more than a decade of hands-on e-commerce experience, successfully managing all aspects of online retail platforms—from pitching and platform development to launch, promotion, and performance analysis. My approach is rooted in results-driven strategies and a deep understanding of the e-commerce landscape.
Core Strengths:
A balanced approach combining creative thinking with analytical precision.
A focus on people development and achieving organizational goals through effective priority management.
A holistic, strategic view of business operations and performance optimization.
Professional Interests:
I am particularly passionate about E-Commerce Project Management, Online Marketing, PPC, SEO, Content Marketing, and Data Analytics, continuously seeking ways to elevate online presence and deliver measurable growth.
Collaboration Goal:
To leverage my expertise to add measurable value, drive online business growth, and enhance a company’s online presence through innovative strategies and strong execution.
Belief:
I firmly believe that learning is a lifelong journey, regardless of age, profession, or industry. Continuous growth and adaptability are essential for success in today’s dynamic business landscape.
Specialties:
Developing and implementing Marketing and Communication Strategies
Driving e-commerce growth through organic, paid, and social media channels
Designing effective promotional mechanisms
Managing online and offline advertising campaigns
Leading and empowering teams for optimal performanceMore...
Alexandru Derdene
Senior Brand Manager@Magnapharm Marketing&Sales
Verified
⬆️ As a Senior Brand Manager at Magnapharm Marketing & Sales, I have successfully developed and implemented strategic brand initiatives, leading to significant growth in brand awareness and market share.
🔗 My leadership in managing cross-functional teams has been instrumental in launching new products that have greatly contributed to the company's revenue.
🤝 My experience of more then 10 years in Marketing & Sales it’s the main advantage in finding solutions for a beeter ROI and a perfect P&L!More...