Lara Zulima Omarsdottir is the PR and Communications Manager at Pipar, where she spearheads strategic communication initiatives and fosters brand growth. With over a decade of experience in public relations, Lara has a knack for crafting compelling narratives that resonate with diverse audiences. A graduate of the University of Reykjavik, she holds a degree in Media and Communications. Outside of work, Lara enjoys exploring Iceland’s rugged landscapes and is an avid photographer.More...