Debanjan Basak is an Executive Creative Director at Saatchi & Saatchi, heading brands for both the North & East region. He masterfully blends creativity with strategic vision to drive award-winning campaigns for global brands. With over 17 years of experience in the advertising industry, Debanjan has a proven track record of transforming bold ideas into compelling narratives that resonate with diverse audiences. His leadership has been instrumental in elevating the agency's creative output. He has spearheaded campaigns in India for brands such as Ikea, Netflix, Maruti Suzuki, Carlsberg, Hindustan Times, FedEx amongst many others. Passionate about mentoring emerging talent, Debanjan fosters a collaborative environment that inspires his team to push the boundaries of creativity.More...