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Iulia Rusu
Senior Digital Marketing Manager @Catalyst Solutions
Verified
Senior Digital Project Manager | B.A.S. Psych & M.Sc. HR I am a Digital Marketing Project Manager who believes that successful campaigns start with a deep understanding of human behavior. My career is built on a diverse and disciplined foundation: 8+ years in digital marketing, 4 years in the banking sector, and a background in neuroscience research. I hold a B.A.S. in Psychology (Concordia University / Montreal, Ca.) and a Master’s in Human Resources (McGill University / Montreal, Ca.), giving me a distinct advantage in managing both high-performing teams and consumer expectations. I have a proven track record of delivering successful projects, including leading an initiative that increased profits by 85% after I took ownership, alongside executing high-impact influencer campaigns, event marketing, and employer branding initiatives on time and within budget. I am particularly passionate about the intersection of digital marketing and the psychology/neuroscience sectors.More...