(Re)Think Design!
Transdisciplinary Designer specialized in data-driven UXD projects for digital transformation. I feel comfortable working in the intersection between creativity, technology and innovation from the user-centered principles. I love to work with people in transversal teams based on agile methodologies. As a leader, my goal is to maintain a perfect balance between project management, people management, value and business generation based on design impact, and, of course, having a good time in the process.
Naturally curious, I maintain the ability to observe the world to find new answers to the usual questions.
My main goal is to create meaningful solutions that resonate with users’ needs and elevate the experience to the extent of making the technology invisible and frictionless.
I read once: DESIGN IS EASY WHEN YOU KNOW HOW TO DO IT. This phrase has marked my way of working ever since. I consider a good designer to be the one who has a transversal vision that takes and contributes knowledge at every step of the process. I’m a designer by conviction. I consider myself a peculiar combination of skills developed after many years of learning. Design is my way of looking at the world through the perfect balance between the freedom of creativity and pure structured thinking. I have been developing a holistic profile through self-experimentation, and this has made me the person and professional I am today. I like to think that there is still everything to learn.More...