Florencia Silva is a dynamic Loyalty & Digital Marketing Specialist with over five years of experience in crafting innovative customer engagement strategies. Based in Buenos Aires, she excels in leveraging data-driven insights to enhance brand loyalty and drive digital growth. Florencia has a passion for emerging technologies and is skilled at integrating them into impactful marketing campaigns. In her free time, she enjoys exploring local art scenes and volunteering at community tech workshops.More...
Mateus Souza Borges
Partner, SaaS, AI and Data Director@Bravium
Verified
I am the SaaS Director and Partner at Bravium, a leading Brazilian tech firm specializing in loyalty solutions. Previously, I managed the largest agribusiness loyalty program in Latin America at Orbia.ag and led Brazil's foremost marketplace for agricultural inputs, a role that contributed to my recognition in Forbes 30 under 30. I am a mechanical engineering graduate from Unicamp,during my studies I earned scholarships for my research on drone applications at the University of Missouri - Kansas City. Certified as a Marketing Loyalty Professional by the Loyalty Academy, I specialize in developing digital platforms leveraging Machine Learning, Generative AI, and Salesforce Clouds.More...