Jacquelyn Cowardin (JC) is the founder of FuelB2B, a marketing consultancy launched in 2021. With over 20 years of B2B marketing experience across the U.S. and Australia, JC specializes in developing marketing strategies, media planning, and leading diverse teams. As a fractional marketing consultant, she provides senior-level leadership to businesses of all sizes, partnering with leadership teams to deliver tailored, results-driven solutions that drive growth and maximize ROI.
JC offers the flexibility of high-level expertise without the commitment of a full-time hire, integrating strategy, creativity, content, and measurement into actionable marketing plans. She builds long-term, collaborative client relationships, offering both in-house consultation and external strategy support, ensuring every solution aligns with your team’s resources and goals.
Connect for marketing consulting, digital marketing services, and B2B strategy.
Accolades & industry involvement:
AdNews Australia’s Top 20 Emerging Leaders 2019
Australian Event Awards, Marketing Achievement, Finalist 2019
The Marketing Academy Australia, scholar 2017
Media Federation of Australia Awards, B2B Category Judge 2016More...