OKA b.
Company Employees
Andrew Hughes
VP of Growth Strategy and Digital Strategy
Verified
Award-winning, performance-driven DTC and retail growth executive with a proven record of building high-performance teams and scaling luxury and consumer brands profitably through disciplined acquisition, retention, and full-funnel marketing strategies. Expertise spans multi-channel growth, including ecommerce, retail, and wholesale; leveraging data-driven insights, customer segmentation, and LTV optimization to maximize revenue and margin. Adept at integrating technology, AI, and agile marketing operations to drive efficiency and measurable impact, while fostering a culture of testing, learning, and cross-functional collaboration. Recognized for translating financial and customer insights into actionable growth roadmaps, elevating brand storytelling without sacrificing profitability, and leading teams through high-growth, M&A, and operational transformations to deliver results at pace and scale.More...