I am the CEO of the Central Media Group (CMG), a prominent media and entertainment company based in Bloemfontein, South Africa. His journey in the media industry spans over three decades, marked by consistent growth and leadership. Efstathiou's career in media began on February 6, 1996, when he hosted his first radio show on a community station in Nelson Mandela Bay, igniting his passion for radio and media. He joined OFM, a flagship commercial radio station of CMG, in 2001. Over the years, he steadily climbed the ranks, holding various positions including producer of the breakfast show, sports presenter, marketing coordinator, marketing manager, and group marketing manager for CMG. In 2012, he was appointed General Manager of OFM.
Under his leadership as General Manager, OFM achieved remarkable success, including the highest instances of time spent listening (TSL) in South African commercial radio, a Grand Prix Loerie award, and numerous nominations at the SA Radio Awards. His strategic vision also played a key role in the success of OFM's "change your tune" campaign, which earned a Gold Grand Prix at the Loerie Awards.
In February 2019, Nick Efstathiou was appointed CEO of the Central Media Group. As CEO, he leads a diverse media holdings group that includes OFM, Digital Platforms (a strategic software solutions development company), and Mahareng Media & Advertising (a print media and advertising division publishing titles like Bloemfontein Courant and Get It Bloemfontein). CMG is part of African Media Entertainment (AME).
Efstathiou holds an MBA from North-West University (NWU). He is known for his belief in the talent within his organization, emphasizing that through their people, CMG delivers value to audiences, shareholders, and the holding company. His leadership philosophy includes the mantra "Family First," highlighting the importance of balancing professional responsibilities and personal needs.More...
Mohau Oliphant
Media Specialist@AMI
Verified
Detail-oriented multimedia specialist with extensive experience in developing and optimizing digital content, designing, editing videos, and integrating sound design into interactive platforms. Skilled in digital media production, and creative workflows. Adept at troubleshooting technical challenges, ensuring seamless multimedia integration, and enhancing system performance. Strong attention to detail, passion for technology-driven artistry, excellent problem-solving abilities, and effective time management skills.More...