Product & Marketing leader with expertise in land-based casino gaming, online betting, and payment solutions.
15+ years of success driving feature development and executing innovative go-to-market strategies for enterprise products.More...
Proven leader in creative strategy, branding, marketing, and advertising. I assess the business problem and execute creative output that exceeds business objectives, transforming companies into passion brands that endure. I’ve worked with professional athletes, influencers, high level politicians, real estate companies, and the world’s leading passion brands and financial institutions. As the Director of Creative Strategy and Content at Moneta, a leading financial services firm, I oversee the creation and execution of compelling and effective content that drives awareness, engagement, and loyalty for the brand and its clients.
My core competencies are creative strategy and direction, coaching, writing, as well as producing, and directing high-impact video content for various platforms and audiences. I have a knack for crafting brand legacies that not only echo but shake the foundations of conventional engagement, generating millions in ROAS for brands like Hydro Flask, Klipsch, Dropbox, and The Hartford. I also have a global perspective, having traveled the world to developing award winning creative, telling brand and narrative stories that are not just heard but felt. It’s not just my career it’s my passion, off the field. As a Sundance Institute alumni, I have honed my skills in TV writing, directing actors, and screenplay writing, bringing a cinematic flair and a unique voice to my work.More...
Tara Kriese
Fractional CMO & Strategic Consultant@Particularly Important
Verified
I am a full-stack marketer, proven operator, and product innovator with extensive experience driving both Fortune 100 brands and startups. As a founder and former startup CEO, I’ve gained a deep understanding of all facets of business, from operations to fundraising, with a focus on emerging technologies and white space categories. My passion is executing data-driven strategies that build technology-driven brands through
hands-on work in dynamic environments. My background blends corporate discipline with entrepreneurial agility, allowing me to thrive in fast-paced settings. I take pride in fostering collaborative cultures that inspire creativity and innovation, focusing on impactful results rather than climbing the corporate ladder.More...