Nordstromrack.com | HauteLook, a Nordstrom Company
Company Employees
Aaron Cunningham
Co-founder@BE Commerce
Verified
Aaron Cunningham is an innovative
Ecommerce Executive and Co-Founder of
BE Commerce, Black Excellence in Commerce.
With over 15 years of combined Ecommerce, Direct to Consumer, CPG manufacturing and Content to Commerce experience, Cunningham has a unique understanding of consumer needs and how to deliver. Aaron Cunningham has a history of successfully managing both Retailer and Manufacturing Digital businesses. Skilled in Merchandising, Trend Analysis, Product Development, Licensing, Supplier/Partner Management and Digital Strategy Development, Cunningham has a track record of building and evolving Brands. With solid digital operations experience, including 3PL management, Direct to Consumer logistics and Dropship integrations, Cunningham has an understanding of the impact of efficient operations on consumer experiences.
Aaron Cunningham and Sania Davis co-founded BE Commerce in New York, New York.
Selected as HFN 40 under 40 Retail leader.
Aaron Cunningham holds a Bachelor of Science (BS) focused in Marketing and International Business from University of Tennessee-Knoxville and is based in New York, New York.More...
Heather Rosenfeldt
COO
Verified
I am a seasoned operations and client management executive with a proven track record of driving revenue growth, profitability, and operational excellence across diverse industries, including e-commerce, retail, high tech, esports, and construction. With extensive experience in leading complex projects, optimizing processes, and implementing innovative solutions, I have consistently delivered measurable improvements in efficiency, productivity, customer satisfaction, and organizational performance.
Key achievements include:
• Spearheading operational transformation at ESL Gaming America, resulting in improved profitability, client retention, and streamlined processes across HR, finance, engineering, digital production, and event management.
• Leading the development and launch of Nordstrom Rack's e-commerce platform, introducing advanced customer service systems, and achieving significant gains in KPIs and customer satisfaction.
• Consulting high-growth startups through Quiddity Consulting Services, providing tailored solutions in customer experience, supply chain strategy, and system integrations for companies like Trunk Club, Violet Grey, DailyLook, and Hop Skip Drive.
• Owning and operating Stretch Lab Flagstaff, showcasing entrepreneurial acumen in building and managing a local business.
My strengths lie in aligning operations and technology with corporate goals, fostering innovation, building high-performance teams, and enhancing customer experiences to sharpen competitive advantage. I hold a Master of Science in Management with a focus on Project Management, along with dual Bachelor’s degrees in Communications and Spanish from Northern Arizona University.
I am recognized as a natural leader with strong analytical, strategic, and communication skills, making me an asset in achieving enterprise-wide success and growth.More...