I am an experienced and award-winning marketing communications specialist with 25 years of experience.
I have excelled in deploying market-leading PR and marketing campaigns, fostering robust media relations, and nurturing editorial coverage to ensure brand resonance in the FMCG, retail, and financial services industries. My approach is characterized by a blend of commercial savvy and creative thinking, which has been instrumental in supporting marketing and PR teams to craft impactful integrated strategies and significantly contributing to my client's business growth.
I follow trends globally, regularly engage with industry experts, and embrace new technology such as AI to keep ahead of the pack.More...