Sarah is the founder of Fikrah HR, a UAE-based HR consultancy. With over 20 years of experience in operational Human Resources, Sarah has been awarded as one of the Top HR Leaders in the Middle East and Leadership Excellence in 2023, she was named one of the top 101 global HR minds by the World HR Congress in 2019 and 2020.
Sarah has advised a number of local and international organisations, such as Smart Salem, Moalajah, No More Bottles, Hope AMC, Landmark Hospitality, First Group, Accor Group, Wyndham Hotel Group. Sarah specialises in overseeing the full employee life-cycle, including recruitment, defining job descriptions, onboarding, policies and procedures, performance management and employee engagement.More...