Nelson Tactical Company's website performance has been stable with a steady increase in traffic over the past month. The new user interface changes have been well-received, leading to a decrease in bounce rates. However, there are a few areas that need attention. The load time of the website is slightly above the industry average, which could impact user experience and SEO rankings. Also, the mobile version of the website needs optimization to improve navigation and usability. Lastly, we recommend implementing stronger security measures to protect customer data and prevent potential cyber threats.More...