Product Manager / Director of Implementation@Bank of America - Retired
Verified
SENIOR FINANCIAL EXECUTIVE
Award-winning Financial Executive with 20+ years of progressive experience. Chairman’s Circle award winner, Senior Vice President, and Senior Treasury Management Officer for major Fortune 500 corporations including Bank of America and JP Morgan Chase. Board member for the Data Interchange Standards Association (DISA). Past Chair of the ANSI ASC X12 Finance Subcommittee, and member of the ASC X12 Executive and Steering Committees.
Organized financial services industry and drafted initial response to HIPAA Legislative mandate. Founding member of the X12F/NACHA/ABA HIPAA Task Force. Co-author of Healthcare Financial EDI User’s Guide (NACHA) and one of the primary authors of the Universal Healthcare Card Specification.
Track record of directing, implementing, and/or re-engineering large-scale corporate finance functions and product initiatives. Strategic analyst, forecaster, and planner with proven risk assessment credentials. Consistently effective in optimizing ROI, protecting assets, and ensuring strong bottom-line performance. Goal-driven leader. Leads by example.More...
Lindsey Rapose
Senior Producer@Firstup
Verified
Amber Cameron
Director of Marketing@First Citizens Bank
Verified
As the Senior Vice President and Brand Marketing Director at First Citizens Bank, I lead the development and execution of the bank's brand strategy, positioning, and identity across all channels and touchpoints. I oversee a team of marketing professionals who manage online and digital marketing campaigns, email marketing, search engine and web site optimization, marketing database management, direct mail and print marketing, and project management.
With over 20 years of progressive expertise in the marketing field, I have a deep understanding of traditional and innovative marketing strategies and a proven track record of creating campaigns and initiatives that expand customer base, drive and increase revenue potential, and enhance brand awareness and loyalty. I have a strong technical background and a master's degree in business administration, which enable me to solve complex problems and deliver effective solutions that align with the business goals and objectives. I am a cross-functional communicator who easily interfaces with high-profile leadership, vendors, internal and external customers, and stakeholders. I am passionate about leveraging the power of technology and data to create engaging and personalized customer experiences and to achieve excellence in marketing performance.More...