I am a strategic product manager with a decade of experience in the manufacturing industry, specializing in product and segment marketing. My journey has taken me from an intern to leading teams at Moen Incorporated, where I focus on driving innovation and growth across various product portfolios. With a passion for brand development and a keen eye for market trends, I excel at transforming insights into actionable strategies that enhance customer experiences and boost profitability.
I have successfully managed multimillion-dollar product lines, led new product developments, and implemented effective marketing strategies that have significantly increased market share. My expertise in omni-channel marketing, competitive trend analysis, and P&L management allows me to create tailored solutions that resonate with both consumers and retailers.
Collaboration is at the heart of my work. I thrive in cross-functional environments, building strong relationships across sales, product development, and operations to ensure seamless product launches and strategic alignment. I am also dedicated to mentoring the next generation of talent, helping team members grow into their roles and contribute to our collective success.
Outside of work, I am always seeking new ways to innovate and stay ahead of industry trends. I believe in the power of storytelling to connect brands with consumers, and I strive to bring that philosophy to every project I undertake.More...
Lauren Patterson
Co-Founder & CEO@That Random Agency
Verified
Lauren Patterson is the Co-Founder and CEO of That Random Agency, a cutting-edge marketing firm known for its innovative approach to brand storytelling. With over a decade of experience in digital marketing, Lauren has spearheaded campaigns for Fortune 500 companies, driving unprecedented growth and engagement. Her visionary leadership and passion for creativity have positioned That Random Agency as a leader in the industry, earning numerous awards for excellence. Lauren holds a BA from John Carroll University and is a sought-after speaker on topics ranging from digital strategy to female entrepreneurship.More...