I am a brand and communications professional with a strong creative foundation, originally trained as a designer and now leading brand strategy and media development as a Brand Manager. My core expertise lies in translating business objectives into powerful brand narratives, ensuring consistency across every touchpoint — from creative concept to final execution.
Over the past four years I have worked with external U.S.-based clients, leading strategic communication and creative development across multiple categories. I define brand positioning frameworks, shape communication territories, and collaborate closely with creative and media teams to ensure cohesive, high-impact storytelling aligned with business objectives.
A key highlight in my experience has been supporting Hermès, where I lead the development of window displays, scenographic sets, and brand events.
My background allows me to bridge creativity and strategy, bringing a designer’s mindset into brand leadership to build distinctive, culturally relevant, and emotionally resonant brands.More...
Lucas Rios
Director
Verified
Film director and editor specializing in cinematic storytelling for brands and creative projects, with a strong background in VFX. I turn complex ideas into clear, end-to-end audiovisual pieces.More...