The ecommerce sector of Melt Pizzas has been experiencing a steady growth with an increase in online sales by 300% in the last 4 years. The implementation of the new website design has improved user experience, leading to an increase in customer retention rates. The use of targeted online marketing strategies has also contributed to the growth. However, there are areas that require improvement such as website load speed and mobile optimization. To maintain the upward trend, it's recommended to invest in improving these areas and exploring new online marketing strategies.More...