ME
Mebster
Company Employees
Paula Serafino
Gerente de Marketing
Verified
Marketing professional with 10+ years of experience leading strategic and tactical marketing initiatives across healthcare, pharmaceutical, B2B, technology, and consumer industries. Strong background in brand management, go-to-market strategies, product launches, and multichannel marketing, with a consistent focus on driving business growth through data-driven decision-making. Experienced in translating complex products and solutions into clear value propositions, working closely with cross-functional teams such as Sales, Product, Digital, Regulatory, and Leadership. Proven ability to manage agencies, budgets, KPIs, and market analysis, ensuring alignment between strategy and execution. Known for a hands-on leadership style, strong organizational skills, and a results-oriented mindset, with the ability to operate in dynamic, fast-paced environments. Comfortable working in matrix and global organizations, influencing stakeholders and aligning teams around shared objectives. Motivated by continuous learning, collaboration, and building brands that create sustainable value for both businesses and customers.More...