Alvin is a seasoned Hong Kong-based, international focused business development and marketing professional with over 25 years of experience in events, IP licensing, marketing, and in technology and gaming sectors.
With deep expertise in:
IP Events & Anime/Entertainment Promotions — Planning and implementation on anime event, IP events (e.g., Gundam Wing 30th anniversary Run, One Piece 25th anniversary exhibition), mall pop-ups, and vendor partnerships.
Large-scale Event Management & Licensing — Extensive track record managing major campaigns and licensing projects involving brands like Snoopy, Pokémon, Kanahei, Mofusan, Fluffy House, and various character exhibition.
Extensive experience in the IP eco-system from licensor to agency and retailer.
Business Development & Commercial Operations — Proven ability to identify opportunities, negotiate deals, set up operations, and drive revenue across multimedia, trading, and consumer products. Start Hong Kong region office of some marjor brands: Electronic Arts, San-Byte Creative, Aihuishou.. etcMore...