Zuhaila Sedek is a seasoned Market Access Expert at the Malaysia External Trade Development Corporation (MATRADE), where she has spearheaded strategic initiatives to enhance Malaysia's global trade presence. With over a decade of experience in international market analysis and trade policy negotiation, Zuhaila has successfully facilitated numerous partnerships that have expanded market opportunities for Malaysian businesses. Her keen insights into emerging markets and adept negotiation skills have positioned her as a pivotal figure in driving Malaysia's export growth. Zuhaila is passionate about fostering sustainable trade practices and is committed to empowering local enterprises to thrive on the international stage.More...