Digital marketing development specialist in eCommerce. Digital marketing strategist.
Competencies:
• Growth hacking approach:
- CX services development/integration;
• Data-driven approach;
• Brand Marketing:
- marketing research: industry, PEST, SWOT;
- positioning and values;
- client persons, target audience;
- communication strategy;
• Digital Marketing:
- development and implementation of acquisition and retention strategies;
- marketing budget;
- marketing mix;
- content strategy;
• Achieving the goals of customer base growth and retention, revenue growth and profitability of the company;
- development and control of KPI’s achievements: (CAC, CRR, ARPU, ARPPU, LTV, etc.);
- development of an effective team to achieve business goals and results.
channels and technologies.More...
Anastasiia Markina
Linkbuilder@masterzoo.ua
Verified
Anastasiia Markina is currently employed as a Linkbuilder at masterzoo.ua, a leading pet supplies company in Ukraine. Her role involves implementing strategies to increase the number of high-quality inbound links to the company's website, thus improving its search engine rankings and visibility. She plays a crucial part in the company's SEO efforts, contributing to its online presence and credibility. Anastasiia's expertise lies in identifying and creating valuable link opportunities, and her work significantly impacts the company's digital marketing success.More...