Senior Marketing Professional with Extensive Expertise in Marketing, Communications, and Team Leadership
With over +15 years of experience in multinational marketing environments, I bring a unique blend of expertise gained from both agency and in-house marketing roles. My work spans across traditional and digital marketing, including brand strategy, (re)positioning, trade marketing, shopper experience, publishing, CRM, market research, online activation, and e-commerce.
I have more than a decade of hands-on e-commerce experience, successfully managing all aspects of online retail platforms—from pitching and platform development to launch, promotion, and performance analysis. My approach is rooted in results-driven strategies and a deep understanding of the e-commerce landscape.
Core Strengths:
A balanced approach combining creative thinking with analytical precision.
A focus on people development and achieving organizational goals through effective priority management.
A holistic, strategic view of business operations and performance optimization.
Professional Interests:
I am particularly passionate about E-Commerce Project Management, Online Marketing, PPC, SEO, Content Marketing, and Data Analytics, continuously seeking ways to elevate online presence and deliver measurable growth.
Collaboration Goal:
To leverage my expertise to add measurable value, drive online business growth, and enhance a company’s online presence through innovative strategies and strong execution.
Belief:
I firmly believe that learning is a lifelong journey, regardless of age, profession, or industry. Continuous growth and adaptability are essential for success in today’s dynamic business landscape.
Specialties:
Developing and implementing Marketing and Communication Strategies
Driving e-commerce growth through organic, paid, and social media channels
Designing effective promotional mechanisms
Managing online and offline advertising campaigns
Leading and empowering teams for optimal performanceMore...