LA
Lux Ad Cogitatio LTD
Company Employees
Davide Scassamacchia
Senior Manager, Paid Media
Verified
As a PPC Senior Manager (Contractor) at Zuti Digital, I drive high-performing paid search strategies for luxury fashion and jewelry brands, including Harper’s Bazaar, Cosmopolitan, Gucci, Simkhai, and more. My expertise lies in scaling accounts from the ground up, optimizing performance for maximum ROI, and delivering sustained month-over-month growth. Beyond execution, I play a key role in business development and pitching, having successfully won 80% of the clients I’ve pitched for Zuti Digital. My ability to translate complex data into actionable strategies has positioned Zuti as a trusted partner for high-end brands looking to scale their digital presence. In addition to my role at Zuti, I lead Human & Cool Digital Marketing, where I provide freelance PPC consultancy tailored to e-commerce businesses. My approach is rooted in precision, strategic execution, and a deep understanding of how search marketing drives revenue growth. Brands looking to scale paid search performance, improve efficiency, or gain a competitive edge in the luxury market can benefit from my expertise in Google Ads, SEM strategy, and full-funnel PPC optimization.More...