A seasoned executive with a proven track record in franchise development and business growth, I currently serve as the Chief Development Officer at Live Hydration, a dynamic start-up based in Omaha, NE. In this role, I spearhead all aspects of franchise development operations, aligning strategies with corporate goals to drive profitability and expand our franchise network.
With a strategic vision and hands-on approach, I have been instrumental in developing Live Hydration from its inception, establishing clear processes that enhance candidate understanding of franchise opportunities. By implementing comprehensive introduction processes, detailed unit economics, and strategic business strategy materials, I ensure clarity and transparency throughout the franchise development journey. My expertise extends to navigating legal complexities, guiding candidates through Franchise Disclosure Documents and agreements with confidence and clarity.
Recognizing the importance of strategic partnerships, I have successfully forged alliances with key vendors in lending and commercial real estate sectors. These partnerships not only bolster operational confidence but also support cost-effective expansion opportunities for our franchisees.
Prior to Live Hydration, I served as Vice President of Franchise Development at Horsepower Brands, where I orchestrated strategic initiatives that significantly increased franchise units and revenue. My tenure included leveraging targeted marketing strategies to attract high-net-worth prospects, establishing robust franchise sales processes, and providing leadership to a dedicated team of development professionals.
Before my transition into the franchise industry, I held senior leadership roles at BQ & Associates LLP, where as CEO/COO, I led the firm's exponential growth trajectory from $10 million to over $348 million in revenue. My accomplishments included expanding the firm's nationwide footprint, cultivating strategic partnerships, and overseeing successful mergers and acquisitions.
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