My professional training belongs to the old school, where we designed with paper and pencil. I evolved into the digital era from the beginning, starting with the first versions of Corel Draw, Freehand, and PageMaker, and now my work flies through the cloud. For 20 years, I served as the editorial coordinator and graphic editor for the newspaper El Espectador in Colombia. During that time, we were responsible for the production of over 10,000 publications. It may sound crazy, but a newspaper circulates every day and includes several inserted magazines. That’s the school I come from; I was taught to work under extreme pressure with deadlines measured in minutes. I learned how to coordinate the entire production process of a publication, from its original idea through research, writing, photography, editing, design, printing, distribution, and social media. It’s a long chain of people who must work in a planned and coordinated manner so that the final product always achieves its ultimate goal: to communicate an idea.More...
Sonia Arriola
Directora@Letra en Papel
Verified
Letra en Papel es una imprenta especializada en la impresión de invitaciones de boda y papelería de lujo para empresas, con 2 años de experiencia en el mercado. Durante este tiempo, hemos construido una reputación sólida gracias a la alta calidad de nuestro trabajo, lo que se refleja en las excelentes opiniones de nuestros clientes. Nuestra presencia en redes sociales ha sido constante, lo que nos ha permitido conectar eficazmente con nuestro público objetivo y fortalecer nuestra imagen como una empresa profesional y confiable. De cara al futuro, continuaremos enfocándonos en consolidar nuestra marca, mantener la excelencia en la calidad de nuestros productos y explorar nuevas oportunidades para seguir creciendo en el mercado.More...