As a senior brand and marketing leader, I have spent over ten years creating exciting brand experiences in the U.S. and around the world. My roles have included Chief of Staff, Chief Marketing Officer, Director of Operations, Senior Brand Strategist, and Senior Account Director at agencies like Limitless Creative, Learfield, Creative Sports Concepts, and Engage & Resonate. Throughout my career, I have learned to work in different areas, which has helped me understand the industry better and develop strong strategies that connect with people and tell brand stories.
I have also gained valuable experience in retail, sports, CPG, crypto, tech, and e-commerce, along with experiential activations and digital and live events. In travel and tourism, I have created engaging experiences for tourism boards, successfully boosting interest from travelers in the U.S. and beyond. I am passionate about creating activations, sports strategy, client service, and operations, making sure every project reflects the brand's essence while connecting with culture.
I've partnered with iconic clients including Nike, Jordan Brand, Adidas, OVO, Verizon, Rakuten, EA Sports, The Players' Tribune, SC30, Lacoste, Balmain, Solana, Aptos, Belvedere, Visit Abu Dhabi, Visit Savannah, Barclays, Barilla, Foot Locker, Kevin Hart, and the Golden State Warriors. I have produced campaigns that resonate around major sports and cultural moments, including the Super Bowl, NBA All-Star Weekend, the 2016 State of the Union Address, Sole DXB, MLB All-Star, NFL Draft, NFL Kickoff, and NBA Opening Night. My diverse roles have equipped me with the skills to influence leadership within complex organizations and collaborate with talented marketers and communicators.More...
Tracey Tague
Owner/CEO@T2 Strategic LLC
Verified
Executive leader with extensive experience in advertising and sponsorship with a focus on the sports, entertainment, music and tech industries. Proven experience working with entities such as Learfield at The Rose Bowl Stadium and UCLA Athletics, United Pickleball Association, Fox Sports, Mark Cuban Companies, Dallas Mavericks, Linkin Park, AT&T, and multiple sporting and entertainment organizations. Reputation for developing and nurturing lasting relationships with key leaders of Fortune 500 organizations. Known for successfully closing high account value deals, servicing and maintaining accounts, integrated marketing campaigns, and content creation. Experience in working on the property, agency, management and brand side of the business.More...
Brendan Becker
Project Manager
Verified
● Certified Project Management Professional (PMP) with over 20 years’ experience leading domestic and global initiatives
● Proven provider of successful business solutions and processes who presents innovative ideas and collaborates with all staff levels, both domestically and internationally
● Motivated manager who provides guidance to a global staff and strongly believes in team-building concepts to increase productivity and satisfaction
● Excellent communicator with superior interpersonal and presentation skills with a proven ability to interact effectively with both internal and external audiencesMore...