I am an accomplished Senior Marketer with experience in the high-tech and healthcare industries with proven performance in B2B organizations from startup to $11B. A trusted leader with a track record of delivering strategic and tactical plans, product marketing, customer buying cycle alignment with marketing collateral development, market positioning, campaigns, product marketing and external communications designed to drive bottom line revenue. Delivered demand and lead generation results consistently generating 40% of new licensed revenue and increasing pipeline growth 3-4X. A cross-functional collaborator in sales and marketing, expert at creating persona-based sales playbooks. Have led teams and mentored staff to successful careers. Tenacious data-driven marketer - expert at utilizing the digital space to create and revitalize in-bound digital marketing channels.
ACHIEVEMENT CATEGORIES
• Strategic Planning • Marketing Development • Revenue Capture • Sales Strategy Development
• Revenue Growth • Transformation • Restructure / Reorganization • Licensing & Subscriptions
• EBITDA Growth • Market Penetration • Market Share Capture • Mergers & AcquisitionsMore...