Content Creator and Marketing Professional@REN Marketing Communications
Verified
I've always wanted to be a storyteller. Creating a story and fleshing it out with details that generate an intellectual and/or emotional connection with the reader has always been a source of joy and personal satisfaction. I'm grateful I've found a way to leverage that passion to build a 25-year marketing communications and public relations career.
Technology Storyteller and Content Creator
I've written compelling content in a wide variety of formats (blogs, whitepapers, website copy, media presentations, video scripts, social media, press releases, award submissions, speaker abstracts) that explain complex technologies in ways that resonate with consumers, B2B customers, industry analysts, investors, speaker and award bureaus, and media.
I've created this content by working directly with in-house marketing teams, C-suite executives, and product engineers to source the market strategy and technical content they want to communicate and then shape that information into a compelling narrative. My familiarity with tech market trends lets me source the information required with minimal time commitment from clients. I have a track record of delivering content that requires minimal revision and is ready for publication quickly.
The results of my work have established clients as thought leaders in their respective industries through earned media coverage, building relationships with top industry analysts, winning industry awards, securing speaking engagements, and increasing traffic to their websites.
Communication Expertise
I have planned and implemented dozens of product launches, including media messaging, press releases, whitepapers, video scripts, social media plans, press presentations, and media and analyst tours. These launches secured coverage with leading business and trade publications.
I have worked with various internal teams (product marketing, IR, executive communications, internal communications) to ensure alignment across those teams for product, target market, and corporate messaging.
I've traiMore...