Lansing Entertainment and Public Facilities Authority (LEPFA)

Company Employees

Lesley Gottschalk

Local marketer for small- to medium-sized businesses

Verified

Highly creative and reliable Marketing Manager with over 15 years of experience in automating advertising to drive substantial increases in conversions. Successfully bridges marketing and IT departments to deliver desired solutions. Develops effective marketing plans, maximizing visibility and engagement via utilization of multiple email marketing and website development platforms, and integration of top trends in user experience. Combines traditional marketing methods like print and events with innovative social media strategies to enhance online presence. Excels in communicating performance metrics to demonstrate marketing value, elevate community engagement and improve reputation management, resulting in increased retention, revenue, and profit from targeted campaigns.More...