Aarushi Jain is a forward-thinking Brand Strategist and Social Media Manager with a proven record of driving visibility, engagement, and impact across fashion, beauty, wellness, and lifestyle sectors. With diverse global experience spanning the U.S., France, India, and Belgium, she blends strategic thinking with creative execution to build brand stories that connect and convert.
Currently at Ace Beauté (USA), Aarushi is leading a cross-functional rebrand initiative—integrating TikTok growth, trend research, and persona-based storytelling to shape a modern beauty narrative. Her past work includes crafting high-impact social campaigns at Pinkishe Foundation that boosted web traffic by 25% and rural engagement by 45%, and managing brand identity rollouts, UGC strategy, and performance reporting across digital platforms.
A Master’s graduate in Luxury & Fashion Management from Paris School of Business, Aarushi is passionate about brand building, content strategy, and cultural storytelling. Her goal? To transform rising brands into memorable experiences rooted in creativity, insight, and authenticity.More...