Consultant - Marketing Communications, AI Strategist/Prompter and Project Management@Katahdin Group
Verified
As a strategist, I start by asking: Where are you trying to go? I’m deeply focused on understanding your ultimate goals and then identifying the most effective channels, tools, and messaging to get you there. With over 30 years of experience in marketing and brand building, I bring a rare ability to connect high-level vision with the detailed execution needed to bring it to life.
I balance creativity with a critical eye, ensuring ideas aren’t just innovative but aligned, effective, and brand-consistent. I’m deeply sensitive to a company’s values and voice, and believe that brand integrity should guide every decision. I listen closely to my clients, ask insightful questions, and create a collaborative, streamlined process that makes complex projects feel clear, effective, and even enjoyable.
My background spans email marketing programs, content strategy, website development, sales campaigns, blogs, CRM systems, list acquisition, and martech implementation. I’m equally at home in creative brainstorming and operational planning, bringing clarity, intelligence, and calm to every stage of a project.
Recently, I’ve emerged as a leader in integrating AI into marketing workflows—helping companies harness AI for content creation, increased productivity, and smarter, insight-driven decision-making. As an expert prompter, I seamlessly incorporate AI across my projects and am currently leading the development of a custom AI solution for a client.
Whether I’m planning event content, delivering voice-over work, or driving a multi-channel campaign, I bring seasoned perspective, strategic thinking, and a collaborative spirit focused on real results.More...