Group Manager - CRM & Loyalty Program@Swiss-Belhotel International
Verified
CRM strategist with more than 15 years of experience in customer relationship management, customer engagement, loyalty programs, campaign strategy, and business development across hospitality, e-commerce, automotive, media, and banking industries. Proven track record in increasing customer retention, reducing churn, improving conversion rates, and building impactful CRM journeys through segmentation, automation, and personalized communication.
Strong background in leading cross-functional teams, managing customer experience initiatives, and turning customer insights into actionable business strategies. Known for combining analytical thinking, leadership, and strong communication skills to deliver measurable business growth and long-term customer loyalty.
Passionate about facing challenges, learning new things, and creating meaningful customer experiences that drive both engagement and revenue.More...