I bring over 5 years of experience in in-house and agency roles driving SEO content strategy for global brands across multiple industries, including Walmart, Estée Lauder, Columbia University, and The Telegraph, to improve traffic and visibility, relevancy and topic authority, and audience/brand awareness for search engines.
I am focused on data-driven approaches (i.e., keyword research and competitive analysis) to implement actionable on-page optimizations to best meet the search interests/intents and customer journeys of target audiences.More...