With over a decade of experience in creative strategy, design leadership, and brand storytelling, I have built a career dedicated to crafting visual experiences that inspire and deliver impact.
I currently lead the development of creative assets and campaign identities across Africa, shaping visuals that reflect feminist and Pan-African ideals. Previously, through Clan Creative Agency, I spearheaded rebrands and marketing campaigns with a strong focus on retail, hospitality, and NGO sectors, partnering with brands such as Knight Frank, Accor Hotels, and Impact Africa Consulting to drive engagement, elevate brand presence, and ensure cohesion across multiple touchpoints.
Some of my proudest achievements include leading multi-channel campaigns that increased brand visibility by over 40%, developing comprehensive brand guideline systems adopted organization-wide, and mentoring emerging designers to creative excellence.More...