Throughout my career, I have gained extensive experience in various areas of marketing and communication. I started at Barradas Comunicação e Arte, where I worked on marketing planning, promotional actions and events, as well as graphic and RTV production. Next, at ZF Comunicação, I focused on graphic and RTV production. At Invent Comunicação, I expanded my responsibilities to media planning and the execution of promotional actions. At Tecno Vida – Nutrição para Viver Bem, as Marketing Manager, I managed various activities, including event planning and execution, CRM management, market intelligence, graphic and RTV production, branding, and coordinating demands with advertising agencies. My role also included digital marketing, where I was responsible for social media, content production, and paid traffic management. All these experiences give me a 360-degree view of marketing, enabling a comprehensive and integrated approach to my strategies and executions.More...