With a solid background in digital marketing and content creation, I’ve had the opportunity to lead various projects that blend strategy, platform optimization, and content management. From editorial planning to platform management and the production of engaging content, I take great pleasure in designing impactful campaigns that capture attention and enhance brand visibility.
I hold a bachelor’s degree in communication, a certificate in marketing management, and certifications in social media marketing and inbound marketing. I’ve developed and implemented content strategies across various social media channels (Facebook, LinkedIn, Instagram, YouTube, TikTok) and digital platforms. I’ve also produced content for websites and newsletters using tools like Canva, CapCut, Adobe Creative Suite, WordPress, HubSpot, Cyberimpact, Dialog Insight, and Meta Business Suite.
Leveraging these technologies, I’ve successfully boosted project visibility by applying SEO and SEM techniques, while managing online communication campaigns that meet objectives and deadlines. I’ve also conducted in-depth performance analyses of each campaign using Google Analytics, Google Ads, and Google Grants, adjusting strategies based on results and producing reports to guide future actions.More...