IC
Integrated Computer Systems
Company Employees
Addison Goering
Senior Content Developer
Verified
I have spent my career pursuing a deceptively simple idea: technology only matters when people actually understand it well enough to use it. Over 26 years at IBM and earlier roles, I have designed technical enablement programs and learning content for thousands of professionals: sales teams working to make sense of new platforms, engineers navigating complexity, and customer success teams needing clarity fast. My motivation is seeing the moment when complex concepts click for someone, when they move from hesitant to capable. My approach is straightforward: understand what learners actually need (not what we think they need), translate technical depth into clear, practical experiences, and measure whether it is working. I collaborate closely with product teams, sales leaders, and technical experts to ensure enablement aligns with real business priorities. Some examples of what this looks like in practice: • Course Development: Created the first IBM Observability platform overview course, consolidating fragmented content and generating 2,200+ completions. It demonstrated that clarity and speed can be just as critical as polish when revenue teams need answers. • Program Management: When three global conferences were cancelled during COVID, I transitioned the entire experience to a virtual format; 5 speakers, three regions, 600+ participants, and earned an NPS of 60. It reinforced that adaptability is essential for impactful enablement. • AI-Powered Content Creation: Leveraged GenAI and agentic AI tools to develop 16 self‑paced courses with 8,700+ completions, proving that AI can accelerate content creation without compromising quality.More...