Fractional Head of Marketing & Sales Development | Expert in Lead Generation, ABM, & GTM Strategy for Healthcare & B2B
Verified
With 20+ years in B2B sales and marketing—and over a decade in healthcare—I help companies drive real growth through strategic execution. As a former Senior Director, I now work as a fractional head of marketing or campaign expert to fill leadership gaps, launch initiatives, and boost lead gen.
Expertise includes ABM, digital strategy, CRM optimization (HubSpot, Salesforce, Pardot), GTM messaging, and content execution.
Notable win: Led a digital transformation for a healthcare revenue cycle company, exceeding lead gen by 200% and sales goals by 160%.More...