Product executive with 10+ years of experience building and scaling digital products across FinTech, Saas, AdTech and MarTech.
I specialise in aligning product strategy, growth and unit economics to deliver measurable business outcomes — from early-stage product-market fit to scaling revenue and international expansion.
What I do best:
* Define and execute product strategy with clear business impact
* Own P&L, unit economics and growth metrics
* Build and scale product teams in cross-functional environments
* Design automated, scalable product flows
* Improve retention, monetisation and customer lifetime value
* Support founders and leadership teams as a Fractional CPO or Advisor
Selected results:
* Built products reaching €7M+ portfolio in 30 days
* Drove 10x MRR growth and 2x retention in SaaS
* Generated €1.6M revenue at MVP stage
* Launched products delivering €5M+ quarterly revenue
@IraArt1
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