Eder Ribeiro, as a Business Intelligence Analyst at HDI Insurance Company, your role is crucial in providing data-driven insights to support strategic decision-making. Over the past quarter, the company has seen a 5% increase in policy sales, largely driven by our new digital marketing strategies. However, there has been a 3% rise in claim payouts, highlighting the need for improved risk assessment. Our data analytics suggest a potential growth market in the under-25 demographic. We recommend investing in predictive modeling to improve risk profiling and exploring innovative marketing strategies to reach younger consumers.More...