With a strong professional background, I have accumulated significant experience in retail and marketing. Over 3 years at Americanas, 1 year at Madeira Madeira—a unicorn startup—and 4 years at Dufry, I have developed robust skills in sales management, marketing strategies, and consumer analysis. Currently serving as Head of Digital Business, I lead initiatives in digital transformation, leveraging my expertise in optimizing processes and driving revenue growth. My academic qualifications include a degree in Marketing and an MBA in Consumer Sciences, underscoring my strategic approach to understanding and anticipating market needs.More...