Mike Gibbs, writer, creative director
PROFESSIONAL PROFILE
I’ve been a writer and creative director for more than 30 years while working on a long, enviable list of blue-chip clients. I’ve managed creative teams, ran clients’ businesses from the agency side and created famous work across a wide range of industries. Being a native Minnesotan, I’m plain-spoken, honest, driven and scrappy. And I consider fun to be an important business prerogative.
SKILLS
Creative direction
Creative team management
Client management
Brand building
Rebranding
Content creation
Strategic planning
Traditional media
Social media
Film production/direction
Artificial Intelligence prompting
Pole-cat wrestling
Copywriting
Mentoring
Dental technician
Sports agency
MAIN CLIENTS
BMW, Ford Motor Company, First Juice, Purina, Trolli Candies, Holiday Inn, Holiday Inn Express, Citibank, PBS, National Car Rental, Target, Fizzy Lizzy, MSNBC, Peace Coffee, Jim Beam Brands, Nuveen Investments, Dyson, ESPN, Timex, Seidio, Nice Ride Minnesota, New York Stock Exchange, Saucony, Nike, Vasque Hiking Boots, Red Wing Shoes, Walgreen’s, Nikon, Crooked Lane Beverages, Irlandes Tequila, Blue Q Merchandisers, Blue Cross/Blue Shield, Wilson Sporting Goods
AWARDS
Numerous Effies, Clios, One Show Pencils, and consistent NYAD, Communication Arts, Graphis, Cannes Festival, AICP, MOMA and Print recognition as well as an Emmy for Most Outstanding Commercial, 2003More...