My career in the tech and fintech sectors, marked by strategic and innovative leadership, began with an insightful foray into User Experience (UX) design at AG2/Publicis between 2001 and 2006. This early experience in establishing a UX-focused work unit provided me with a foundational perspective that I have carried throughout my career.
As the Chief Product Officer at Bilhon Technologies, a leader in the fintech sector with over 200 million Reais in transactions in 2023, I leverage this extensive background to drive product strategy, vision, and roadmap. My role involves the orchestration of cross-functional teams, ensuring alignment with market demands and customer expectations, underpinned by my deep-rooted expertise in marketing and design.
Previously, as Brand Design Manager at Twism, a U.S.-based company, I led a team of designers in creating influential brand campaigns. This role further honed my skills in brand and design management, amplifying my impact in the industry.
Throughout my career, I have made significant contributions to major brands such as Embraer, Bradesco, Google, Audi, Motorola, Coca-Cola, Spotify, Santander, and Nike. These collaborations highlight my ability to navigate and influence various market segments, leveraging my diverse skill set.
Staying abreast of the latest industry trends and best practices is pivotal in my role at Bilhon. I bring a rich blend of expertise in product management, branding, user experience design, strategic planning, and creative direction. My focus is on innovating products that solve real-world problems and enhance user engagement and satisfaction.
This journey, beginning with a strong foundation in UX and evolving into a comprehensive understanding of the fintech landscape, exemplifies my commitment to excellence and innovation in technology and design.More...
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