A passionate executive in marketing and advertising with over 20 years of experience in brand growth within complex contexts. Recognized for her ability to challenge norms and lead innovative change, she excels in crafting compelling brand narratives and achieving differentiation in competitive markets.
Specialized in leading multidisciplinary teams to overcome challenges and achieve ambitious goals.
Karely has received industry accolades such as "Monstruos de la Mercadotecnia" in 2023, ranked among Scopen's "Most Admired Marketing Professionals" in 2023, and recognized as a "Leading Woman" by AdAge-AdLatina. She actively participates as a speaker and jury member at national and international marketing and advertising forums. Additionally, she contributes as a board member, mentor, and advisor for organizations that promote female leadership and digital transformation.More...