I am a Chilean sociologist with a solid track record in analyzing social trends and consumer behavior. Her interdisciplinary approach has allowed her to lead and collaborate on marketing projects that blend social research with innovative market strategies. Chadwick is widely recognized for her ability to translate complex sociocultural dynamics into actionable insights, playing a key role in the development of effective campaigns that resonate with consumers across different contexts. Her work has significantly influenced the marketing landscape in Chile, highlighting the importance of understanding consumers from a deeper, more human-centered perspective.More...