I am a designer and advertising professional with over 40 years of experience in strategic communication, branding, and creative projects.
I have served as Creative Director at some of the leading agencies in the market, including Ogilvy Brasil, Rapp Collins, MRM W/Brasil, and Wunderman, leading teams and developing projects for major brands across a variety of sectors.
I bring a refined eye for visual identity, brand positioning, and storytelling, always combining creativity with strategic business insight.
Today, I work as an independent consultant and creative director, supporting companies that seek to strengthen their presence and relevance in an increasingly dynamic market.
I believe in the power of intuition guided by method, blending experience, sensitivity, and continuous learning in consumer trends, behavior, and technology.More...
Marcio Neves
Product Director@123 Alpha
Verified
As Product Director with 10+ years in product management across Brazil, LatAm, and the USA, I’ve led impactful product strategies and execution in multiple industries, focusing on end-to-end development, regulatory compliance, and customer-centric solutions.
My data-driven leadership includes creating a Business Intelligence department that boosted sales by 23% and
reduced costs by 20%, showcasing my capacity to translate analytics into actionable insights. I also improved loyalty program KPIs, increasing customer satisfaction by 30%. My experience with cross-functional teams at 123 Ágil and Alstra Technologies led to the of launch high-impact digital products in competitive markets.
My expertise in roadmap strategy, combined with my ability to prioritize features and manage trade-offs, aligns
closely with the challenges in product. I’ve led teams to deliver products from concept to launch, ensuring each product release not only meets customer needs but also advances business objectives.
My ability to influence senior stakeholders and drive decisions through data-backed insights has been crucial in aligning teams and stakeholders around a shared vision. I’m also experienced in product marketing, managing complex relationships with external partners, fostering operational excellence and ensuring seamless integration of communication and new features to enhance the user experience.
Fluent in English, native Portuguese, plus Spanish and French speaker.More...