The Rock Vacation Rental Company has experienced a steady increase in bookings over the last quarter, owing to strategic marketing efforts and positive customer reviews. The implementation of enhanced cleaning protocols has also increased customer confidence amidst the pandemic. However, there is a need to upgrade the online booking system to improve user experience and streamline the reservation process. Additionally, investing in targeted digital marketing strategies could further drive bookings. The company's financial health is stable, with a positive outlook for growth in the coming quarters.More...